
I provide creative makeup for fashion shoots, editorials, and shows.
Editorial Look Development
A considered makeup experience for projects that need a distinct visual point of view.
A More Personal Way to Shape Your Creative Vision
I begin by learning the mood, references, wardrobe, lighting, and story behind your project. Together, we define a makeup direction that supports the full image without competing with the styling or subject. The final look is designed to feel intentional from every angle and adaptable to the needs of the set.
From graphic details and unexpected colour to refined skin and statement features, I tailor the application to the brief. I work with care and precision, keeping the process organised so you can stay present for the creative work around you. Touch-ups and adjustments remain part of the experience as the shoot or show develops.
Ideal For
Fashion editorials and lookbooks
Magazine and campaign shoots
Runway and live shows
Artists, designers, and creative teams
How It Works
Share the Brief: Send your concept, references, schedule, and team details.
Plan the Look: We refine the makeup direction around the styling, subject, and setting.
Create On Set: I apply, adjust, and maintain the look throughout the project.

I am Aniyah McMullen, a makeup artist and doula who brings artistry, care, and thoughtful preparation to every client experience. My work is shaped by a strong eye for detail, an instinct for collaboration, and a calm presence that helps people feel supported while creating something memorable.
Editorial makeup gives me space to translate a creative direction into a polished visual language. I work closely with photographers, stylists, designers, and performers to build looks that read beautifully on camera while staying true to the concept. Clients can expect intentional product choices, adaptable technique, and a focused set experience from first reference to final touch-up.